Hey everyone,
I’m trying to implement Google Tag Manager (GTM) on our website and ran into an issue. I’ve added the GTM container code to the site (verified via page source), configured the necessary tags in GTM, but none of them are firing.
I suspect there might be a conflict with external API keys since we’re tracking both UA (Universal Analytics) and GA4. To address this, I added both a GA4 Configuration tag and a UA tag in GTM, but that didn’t resolve the problem.
Has anyone encountered a similar issue where GTM tags fail to fire despite proper installation? Any insights into potential causes or troubleshooting steps would be greatly appreciated!
Thanks in advance!